Job title: Senior Marketing Associate
Job type: Permanent
Emp type: Full-time
Industry: Information Technology
Functional Expertise: Marketing
Salary type: Annual
Location: Bangkok
Job published: 09/09/2026
Job ID: 58763
Contact name: Nuttanee Piboonthanakiat

Job Description

About the Role

We are looking for a well-rounded and highly driven Senior Marketing Associate to join a fast-growing payments and technology company.

This role is ideal for a marketing professional who can identify new opportunities, test innovative ideas, and build initiatives from the ground up. You will take ownership of projects from strategy through execution, working with cross-functional teams and external partners to drive customer acquisition, product adoption, and business growth.

The successful candidate will be strategic yet hands-on, commercially minded, data-driven, and comfortable working in a fast-paced environment.

Key Responsibilities

  • Develop objective-driven marketing plans to support customer/merchant acquisition, product adoption, and business growth.
  • Lead integrated marketing campaigns end-to-end, including strategy, planning, execution, performance measurement, optimization, and scaling.
  • Develop and manage strategic marketing partnerships that drive mutual business growth.
  • Identify and test new marketing opportunities and scale successful initiatives into growth programs.
  • Collaborate with cross-functional teams and manage stakeholders to align priorities, resolve challenges, and deliver measurable results.
  • Support go-to-market strategies for new products, features, and customer segments.
  • Analyze marketing performance and customer insights to identify opportunities and improve marketing effectiveness.
  • Take ownership of projects and drive initiatives from concept to execution and measurable business impact.

Requirements

  • Bachelor's degree in Marketing, Economics, Communication, or a related field.
  • 5+ years of experience in marketing, growth, or a related role, preferably within a high-growth organization.
  • Strong understanding of marketing principles and market research.
  • Proven track record in developing and delivering high-impact marketing campaigns and partnerships.
  • Strong strategic, creative, and analytical thinking, with a data-driven approach.
  • Excellent project management, communication, and stakeholder management skills.
  • Strong sense of ownership and attention to detail.
  • Adaptable and comfortable managing multiple priorities in a fast-paced, results-driven environment.

Nice to Have

  • Experience in FinTech, Payments, or B2B sectors.
  • Experience working in an early-stage startup or startup-like environment.
  • Experience with product launches, growth initiatives, or strategic partnerships.